“The rumors are true! We’re opening a location on the 700-block of Fort Street next to Fort Tectoria sometime this fall,” says Josh Carlsen. Carlsen has operated the “Blue Truck”, Tacofino’s Victoria food truck, since May 2013.
Tacofino is said to be taking over the space where The Binge Eatery had been located on Fort before it closed over the summer.
Described by media reviewers as possibly the best Mexican, or at least the best fish tacos in BC, Tacofino’s offerings are “made from scratch with love but without the wait.”
Thanks to a tasty, budget-conscious a menu that includes Baja-style fish tacos at $5 and spicy braised pork burritos at $10, Tectorians are voting with their stomach.
Strong local community support is helping the legendary Tofino-based food truck franchise expand the number of places Tectorians can snack on these tasty street eats.
And fish-taco fueled juggernaut is just getting started, expanding from from Pacific Rim Highway in Tofino, to Vancouver, Victoria and, this past summer even Kelowna.
Each city has a different-coloured truck: for example, Vancouver gets orange, Kelowna gets white, while Victoria get a blue truck. Noted Vancouver designer Robert Mearns provides the look and feel of the franchise.
What’s the origin story of this fleet of multi-coloured trucks?
Just two years after launching their food truck business in Tofino selling Baja-inspired tacos, the Tacofino team was so successful they were able to expand to Vancouver.
The move came after a competition where Tacofino impressed the judges and managed to land a coveted Vancouver food truck license.
The Robson Square food truck has proved so popular the company has vaulted from the selling off the street to opening an actual restaurant they call The Commissary, located in Vancouver at 2327 E Hastings Street, just west of Nanaimo Street.
The Commissary restaurant in East Van is receiving rave online reviews for its banana churros and the chain’s trademark pork jowl tacos.
This pattern of success, establishing a street-based beachhead and expanding to an actual restaurant has been replicated here in Victoria.
For the past two summers, Tacofino has received rave reviews at the Tectoria-sponsored annual Food Truck Festival in July and August.
The blue Victoria taco truck is often stationed anywhere from in the Save-On-Foods Memorial Centre parking lot behind Rifflandia HQ on Pandora just before Douglas Street, and serves about 100 customers on an average day.
And sometime this fall, says the Blue Truck’s Josh Carlsen, Tacofino should open up shop next door to 777 Fort Street and Fort Tectoria.